Scent of a Gamer

From the computer to the tabletop, this is all about games. Updated each week-end.

The November experiment

Last month I decided to experiment with increasing the volume of posts I was making to the blog. I have no ambition to increase this permanently, but I wanted to see whether there would be any immediate results from this. There were, but it wasn’t the results I was thinking.

At the start of the month I was thinking quite linearly. Surely more posts would equal more likes and more views, right? Here’s the month by month, including November:

monthly views, May – November 2021

As you can see, there’s a bump, but not much of one. I made 33 posts in November, compared with 22 in October. behind those 11 posts were a lot of hours of writing and publishing. This resulted in a roughly 10% bump in views from one month to the next. The weekly chart shows the sustained lift in views and visitors a little more clearly:

weekly views, October – November 2021

The visitors (the darker blue bar inside the view bar) had a more noticeable list, and this was the only clear signal I could pick up from the experiment. What seemed to happen more often, especially in the second half of the month, was an increase in people being directed here by search engines, principally Google.

A month is too short to draw conclusions, but it seemed that the increased activity in the blog may have had a flow through to search engine rankings. I have no idea of that’s a thing. However there were a couple of instances where people were linking to blog articles here as part of a discussion elsewhere. This resulted in hit spikes to individual articles or even just individual images (usually artwork).

That wasn’t something I had anticipated, but it’s interesting to think about.

The results show, for this blog at least, that there’s a very minor relationship between the number of posts and the number of visitors who drop by. What does seem to happen is that people undertaking searches are more likely to be directed here when the post count hits an average of 1 per day.

7 comments on “The November experiment

  1. Wargamingpastor
    December 1, 2021

    Core blimey! One post a day would be tough!

    Liked by 2 people

    • davekay
      December 2, 2021

      It was a noticeable change of pace, I don’t know how Bogenwald does it month in, month out!


  2. Bookstooge
    December 9, 2021

    Search engines love places that post content every day. Since I went to 6 posts a week (on average) I’ve noticed an uptick in the number of google search hits. And not for the new stuff either. It’s weird…..

    Liked by 1 person

    • davekay
      December 9, 2021

      Same, one of mine was not an article but an image that I posted in 2017 – it must have hit high in the image search when someone needed to make a point!

      Liked by 1 person

  3. backtothehammer
    December 10, 2021

    That is an interesting experiment. The only correlation I’ve seen on mine is when I post a battle report link into one of the FB groups that always drives a spike in numbers as you’d expect

    Liked by 1 person

    • davekay
      December 12, 2021

      That is interesting, I never had much of a result posting links to Facebook and gave it up a couple of years ago.

      Liked by 1 person

  4. Pingback: The blog in 2021 | Scent of a Gamer

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This entry was posted on December 1, 2021 by in blogging, Writing and tagged .
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